AudioZones™

AudioZones™ utilises directional sound to surprise & engage passing shoppers through delivery of audio messages to shoppers in the retail precincts.

AudioZones™ can be further enhanced by using motion sensors, only activating the audio marketing messages when the user crosses the floor decal. Additionally, AudioZones™ can be combined with QR Codes and NFC tags.

This technology is in its early stage of adoption, and therefore embracing it allows brands to enhance their image as early adopters of cutting-edge of technology.

Augmented Reality (AR)

Create captivating ‘augmented reality’ experiences delivered via mobile, web-cam or kiosks.

Bespoke mobile augmented reality experiences can be used to provide a richer shopping experience. It also offers a highly engaging and interactive way to deliver promotions and wayfinding information. These solutions are non-standard and require custom development.

An example could be, when a user walks through the centre they hold up their phone and look through the camera view and little pop-up overlays telling them about the specials available in each store as they walk down each thoroughfare.

Other examples include using ‘image recognition’ triggers to bring your packaging, print ads or retail signage to life; using the mobile device’s GPS as the trigger to launch the experience when the user enters a specific store or mall; measure engagement, track usage and calculate effective ROI.

Wireless hotspots

Interactive wireless hotspots provide free internet connectivity and location-based information services for consumers.

Connect with shoppers while they are in your retail precinct using real-time location services to deliver mobile downloads, branded info-tainment and location-based promotional offers.

Offers and information can be changed quickly and easily according to the time or day, day of week, or to target specific geo-graphic location or the customers previous interaction history to make the most of opportunities as they arise.